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Bicycles are powering films that teach communities about the plight of the gorillas and their natural habitat
In late 2009, the Great Apes Film Initiative was struggling in its efforts to bring conservation education to communities located on the edge of the Mgahinga national park, Uganda. It was a victim of its own success, all too often turning people away from screenings due to overcrowding, with some children having to walk more than 20 miles back to their homes without seeing a single image of the mountain gorillas that live unseen alongside them.
What was needed, founder and director Madeleine Westwood saw, was an affordable, sustainable and eco-friendly way of bringing film to even the smallest of villages. The solution? The Pedal-Powered Cinema Project.
Like similar initiatives popping up in cities across the UK, the technology is relatively basic, with the back wheel of a stationary bike fed into a generator, which then powers the projector and sound system. But, even by pedal-powered cinema standards, the screenings taking place across this part of east Africa are simple affairs, with just two children's mountain bikes hooked up to the system and a single guitar amp providing the sound. This means that the whole cinema can be set up and dismantled by a team of two in a matter of minutes. Moreover, it's lightweight enough to carry up to most hilltop villages, yet sufficiently robust to withstand the bumps and potholes of a typical road in rural Uganda. Its carbon footprint and running costs are minimal.
But it's not simply a matter of the bikes being cheaper or greener to run than a petrol generator. In fact, just as in London or New York, the success of the pedal-powered cinema is due in no small part to both its quirkiness and its ability to add an extra element of audience participation to a screening. In short: hook up a petrol-powered generator in a school in Kisoro district to screen a film on gorillas and most of the school's pupils will show up. But do the same using pedal power instead and their teachers, parents and grandparents as well as local officials will not only come along as well, but they'll even queue up for a turn on the bikes.
Since the project was launched less than 12 months ago, around 43,000 children, as well as several thousand adults, have been able to attend a screening. For many, this will have been the first time they have seen images of gorillas, despite the fact they live right alongside the national park set up to protect the great apes. According to Westwood, the screenings are not just popular, but they are effective too, not least in teaching people about the plight of the gorillas and their natural habitat, even if the mating scenes tend to be the most popular with both children and adults alike.
She adds:
"So many of the children and their teachers have never seen a film before and to add to this novelty we also have a bicycle that generated the power to show the film. Some teachers shake their heads and declare a miracle. However, when we explain the science behind the system, they learn how to teach the children about physics and it's also an ideal situation for them to talk about conservation and sustainable development, both for their own community and for Uganda as a whole."
This simple technology has the potential to transform conservation outreach, as well as public health, agricultural training and many other initiatives that use film as an educational tool, right across the developing world.
• David Hewitt is a freelance writer and communications manager at conesrvation charity, the Gorilla Organization
Source: http://www.guardian.co.uk/environment/bike-blog/2011/dec/14/pedal-power-mountain-gorillas-uganda
Source: http://www.fatcyclist.com/2011/12/20/christmas-story-2-did-you-know-santa-claus-is-really-a-goat/
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The most popular and successful rides explicitly rule out confrontation and offer something democratic and more precious
It's a hugely successful global cycling phenomenon, despite being open to all, with no structure, and little organised publicity. Originating as a single ride in San Francisco in 1992, it now has some kind of presence in hundreds of cities worldwide. Most participants now describe the rides as a celebration of cycling, though they have been described by the press as protests. What is Critical Mass , and why do hundreds, if not thousands, of people still turn up every month in some very diverse cities?
I attended the London Critical Mass ride last Friday to talk to the participants. Having been several times before, I had felt some division between the majority of riders who wanted to enjoy the ride, and a small number intent on arguing with motorists along the route.
I regularly take part in group rides of various kinds, and am used to cyclists' enthusiasm. But I was overwhelmed by the extraordinary excitement that a short ride on a chilly evening had generated. For many, the ride was simply fun. There's a great atmosphere – it's a good social ride, they said. Most enjoyed the safety of riding in a large group, and this ride offers one of the few opportunities for doing that in central London.
Some had political aims–- asserting the right to the road, and giving drivers a sense of what it's like to feel outnumbered were both mentioned – but the mood was overwhelmingly positive, and the enjoyment of group cycling palpable. One Italian cyclist was so overcome by the occasion that he described it as a celebration of London's "excellent cycle paths". Compared with Rome. He'd also composed a song for us all to sing.
There was none of the anger I'd experienced on previous London Critical Mass rides, when the latter stages have become a running confrontation at junctions where traffic has been held back. The smaller numbers in November may have prevented this, but it also seems to me that the mood is changing, towards the celebration which the Critical Mass movement has wanted to be.
Critical Mass models vary around the world. The Prague ride has become hugely popular by attracting families, and co-opting Police support: a mixture, perhaps, of London's Critical Mass and the Skyride. The newer Leicester ride is "a two-wheeled charm offensive" with a different theme and dress code every month. It appeals to riders (partly, at least) because of its celebratory atmosphere.
The London ride has perhaps been influenced by the US Critical Mass rides, which have historically been the most confrontational. The relationship between London riders and the |police has in the past been fraught. In 2006, the Metropolitan police tried to declare the ride - which had until then been policed by them - illegal. Since losing that battle both initially and subsequently on appeal, the ride has operated independently. The court papers from the 2006 judgment reflect the changing attitudes of Critical Mass riders. They cite the aims of some participants then as "getting our own back at motorists" and "causing disruption."
There was, of course, anger among London riders last Friday about the position of the British cyclist. Despite the rise in cycling over the past decade, there have not been adequate supporting changes in law, political attitudes or infrastructure. Though there is money for silly posters, blue paint and whitewash.
However, as the Copenhagenize blogger Mikael Andersen argued in 2007, when calling for "Critical Manners" to replace the confrontational type of Critical Mass, cycling campaigners need to make cycling appeal to people who feel uncomfortable with the "often militant sub-culture" which dominated some Critical Mass rides four or five years ago. This person, a hypothetical "Mr Motorist", doesn't want to "climb onto a platform and become a visible statement-maker", but will only cycle if he "would blend in". Coming from Copenhagen, where more than 50% of journeys in the city centre are by bike, Anderson understands how to make cycling a thoroughly mainstream activity.
Critical Mass doesn't now need to be a protest. Thanks to the very effective series of Blackfriars Flashrides and recent Tour Du Danger, we now have a model of how dedicated, constructive cycling protests can work. Both events diagnosed a problem precisely, and in the case of the Blackfriars rides, offered a detailed solution . There were no street-corner shouting matches to entrench negative stereotypes.
The most popular and successful Critical Mass rides today, like Leicester , Budapest and Prague , explicitly rule out confrontation. Critical Mass can offer something rather democratic, and in a way, more precious than protest. Unlike the atomised aggression created by an transport system of individual metal boxes, cycling in a group, in a shared space, makes people open and collaborative. As one cyclist said to me on Friday: "Cycling changes people's attitudes. It turns individuals into a community."
Source: http://www.guardian.co.uk/environment/bike-blog/2011/dec/02/critical-mass
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